INFLUENCER MARKETING – COSMETIC BRAND “M”
Key Strategies
Amazon SEO
One of the key strategies FINDREQ will perform is optimizing the product listing for Amazon SEO. This includes using relevant and specific keywords in the title, bullet points, and product description, and using high-quality images (if available) to showcase the product. To assist with this, we are offering our premium listing and copywriting service to improve the visibility and appeal of “GS Calming Ampoule” on Amazon. The potential keyword for the SEO was researched and delivered.
Influencer Marketing
After performing search engine optimization, FINDREQ initiated influencer marketing for the product in the coming week, with three influencers creating non-dedicated videos. Influencer marketing can be a powerful way to reach a large and engaged audience and can help increase the visibility and credibility of your product. Briefings and media kits were delivered to the influencers. Sample products were delivered to the influencers
The influencer marketing strategy is tailored to the specific target audience. The influencers have already collaborated with Korean cosmetics companies and are targeting a 20-30-year-old female audience. This could include targeting influencers who have a large following among this age group and focusing on promoting the benefits of your GS Calming Ampoule that are most relevant to this demographic.
We will implement these strategies and continuously monitor and analyze the performance of the product on Amazon.
December 29, 2022